Make Your Words Sell! The Simple Art of e-Persuasion

Words sell. And great words sell a lot.

MYWS! is the book that will teach you how to be an effective e-pursueder… even if you don’t think you can write.

And by the way, this is must reading for ANY online marketer who wants to sell more.

Online guru Neil Shearing had this to say about MYWS! when it was first released…

“”I read it cover-to-cover, and boy-oh-boy I just don’t have enough superlatives. I’ve always wanted to know how great copy was written and now I know. Scratch that, now I know how to write my own.”

Here’s some of the insights the book will give you…

• Explain why writing for the Web is different than writing for print… and how to do it.

• Help you understand your four visitor types and how to talk to each kind.

• Tell you how to find the most powerful words to use so you can tell your visitors “what’s in it for them.”

• Explain exactly what you need to put in your headlines and subheads. (hint… it begins with a “B”).

• Show you how to identify your Unique Selling Proposition (USP) and how to use it to stand apart from your competitors.

• Teach you the difference between your customer’s needs and wants – and how to give them what they want.

• Tell you what kinds of images actually work on your sites and what kinds do not.

•Teach you how to ask for the order.

This book will give your online business a gigantic boost.

You benefit by:

• Higher conversions which means more $$$ per visitor.

• Your visitors will feel they are being understood and will come back more often – so traffic will increase.

• You’ll get more e-zine signups because your visitors know you have valuable information.

• You’ll gain more credibility and trust from your audience!